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PLACES TO DREAM
A campaign with soul: Back to the Sunset
Vibra Hotels' new campaign, Back to the Sunset, brings back the vibrant, carefree aesthetic of
the golden age of funk. It’s a nod to the Ibiza of sunsets, timeless music, and that unique sense
of togetherness that only arises when the sun kisses the horizon and anything feels possible.
Under the motto “Some places just vibe with a special energy”, the brand turns sunset into ritual,
into shared memory. It’s not just a marketing hook: it’s an invitation to pause time, to return to that
unfiltered Ibiza where nostalgia isn’t about the past, but a launchpad for living the present fully.
Vibra Algarb: rediscover Playa d'en Bossa
Among the group’s most iconic projects, Hotel Vibra Algarb remains one of its most celebrated
jewels. Set directly on the seafront of Playa d’en Bossa, it sits within reach of everything: the pulse
of Ibiza’s nightlife, the serenity of the beach, and the bold blue of the Mediterranean. Its recent
renovation introduced 10 new junior suites on the main façade, each with direct sea views. The
goal, far from extravagance, is to provide a haven for those seeking the island’s most authentic
side: spacious, light-filled rooms with clean lines and natural materials. Open terraces catch the
breeze, infinity pools blend into the horizon, and tranquil lounging areas invite calm conversations
and unhurried rest.
The soul of Vibra Algarb lies in the harmony of its spaces. On one side, the poolside scene, with
loungers facing the sea and attentive service. On the other, direct access to one of the island’s
liveliest beaches. The hotel has also deepened its commitment to sustainability through its “Good
Vibes Only” initiative, integrating environmental and social criteria across all services—from was-
te management to energy efficiency.
Seahorse: the beach club where the Mediterranean takes centre stage
Inside Vibra Algarb, the Seahorse restaurant has become Ibiza’s best-kept summer secret. It’s
not your typical beach club, nor does it aim to be. Here, the Mediterranean isn’t just admired—it’s
tasted. The space, open and filled with light, invites unhurried enjoyment. Balinese beds on the
sand, tables facing the sea, and a laid-back atmosphere where the only rush is making it in time
for the sunset.
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